What is Customer-First Marketing?

There are a lot of types of marketing out there - content marketing, social media marketing, digital marketing, cause marketing, guerrilla marketing, multi-level marketing… At the core, all of these…

Continue Reading What is Customer-First Marketing?

Should You Send Cookies with Sales Pitches?

  • Post category:Build Your Brand
  • Reading time:3 mins read

I recently received a tongue-in-cheek question about sales follow-ups. While I usually focus on marketing, sales and marketing are so closely related that I didn’t want to skip over this…

Continue Reading Should You Send Cookies with Sales Pitches?