What is Minimum Viable Marketing
Today’s businesses have more choices than ever when it comes to promoting their business. From traditional channels like billboards and print ads to the latest social media platforms (and everything…
How to Track Multiple Sales Funnels
Most of us don't have a single sales funnel in our business. We end up with several for different products and different opt-ins. So how do you keep track of…
How to Create a Marketing Calendar
One of the big questions that I get as a marketing coach is about creating a marketing calendar. Clients are asking about what they should include, and what platform they…
Build a Magnetic About Page
One thing that virtually every website has – no matter what industry, whether promoting an online business or offline – is an About page. Your About page is where you…
Best Practices for Instagram Bio Links
When I first got started on Instagram, it didn't make much difference to me that I could only have one URL. And then I realized that I was changing that…
Why I Closed My Facebook Group (And 4 Questions to Consider if You’re Thinking About Doing the Same)
I’ve gotten a lot of questions recently about why I closed my Facebook Group. First - let’s talk about the reasons I wanted to keep it: I love helping people…
How to Use Your Time Efficiently on Social Media
Time is our most precious resource, but it always feels like it’s slipping through our fingers. But the average person spends up to 2 hours on social media every day…
What is a Sales Funnel?
Sales funnels are the current darling of online business owners."You have to hack your funnel!" "If your funnel isn't working, nothing works!""What do you mean, you don't have a funnel?!?!?!"They're also like…
How to Create a Great Mini-Course to Grow Your List
Are you full of knowledge and inspiration to share about something - from getting kids to take a nap to meditation or organizing your business finances? What's that one thing…
60 Questions to Engage Your Facebook Group
Ugh. We’ve all been there. You’ve worked hard to recruit people into your Facebook group - but since they don’t know each other yet, you post and get… crickets. *Tap…